Five Spaces.
One Landmark.

From an intimate 500-square-foot loft to a ballroom that seats a thousand. The Palace Center accommodates 25 to 1,000 guests at one address in Allentown, PA.

16,000 sq ft

Royal Ballroom

Theatre
1,000
Banquet
700
Booths
60

The Palace Center's largest space is built for events that need real production infrastructure. A full stage with two green rooms, three additional performance stages, and a room that scales from a 100-person dinner to a 1,000-seat concert or lecture.

Two wet bars and a full dry bar are already in place. The room divides for smaller configurations or opens to accommodate an entire complex-wide event.

Full stage·2 green rooms·3 small stages·2 wet bars·1 dry bar
The Royal Ballroom at The Palace Center
The Great Ballroom at The Palace Center set for a banquet

10,000 sq ft

Great Ballroom

Theatre
100–400
Banquet
140–300
Booths
40

Full production capability in a more contained footprint. The Great Ballroom has the same core infrastructure as the Royal — main stage, two green rooms, two small stages, and a full bar program — at a scale where 300 guests fill the room rather than rattle around it.

Well-suited for weddings and formals in the 150 to 300 range, corporate events, trade shows, and concerts that need a genuine stage setup without the Royal's full footprint.

Full stage·2 small stages·2 green rooms·1 wet bar·1 dry bar

5,000 sq ft

Imperial Ballroom

Theatre
50–200
Banquet
50–140
Booths
20

A 5,000-square-foot room with a rear stage and wet bar. The right scale for a seated dinner of 140, a lecture or ceremony for 200, or a focused trade show with 20 booths. Enough space to feel like a real event, without the overhead of a larger room.

Rear stage·1 wet bar
The Imperial Ballroom at The Palace Center
The Grand Foyer at The Palace Center set for an event

4,000 sq ft

Grand Foyer

Guests
50–200
Booths
15

The building's lobby, configured as a standalone event space. At 4,000 square feet with a wet bar and capacity for 200, it works as a cocktail hour venue, a trade show floor, or a ceremony space.

Couples who hold their ceremony in the Foyer walk directly into their reception in the adjoining ballroom. No shuttle. No waiting outside. Guests move through the building as the evening unfolds.

Building lobby·1 wet bar·Ceremony to reception flow

500 sq ft · Second floor

Palace Loft & Boardroom

On the second floor: a 500-square-foot room that seats 25 to 55. It functions as a private conference room, a green room for performers arriving to larger events, or a hospitality suite for wedding parties and VIP guests.

25–55 guests·Conference setup·Green room·VIP hospitality

All five rooms

At a Glance

Space
Sq Ft
Theatre
Banquet
Booths
16,000
Up to 1,000
700
60
10,000
100–400
140–300
40
5,000
50–200
50–140
20
4,000
50–200
15
500
25–55

Come see the rooms.

Walk the space with Kristen, ask the practical questions, and leave knowing exactly what fits your event. Tours are free and available most days.